, a single page to determine the promotion of core products
today to the webmaster friends to talk about and do several techniques and methods of Taobao guest single page. I believe we all know, single page is one of the extended form of Taobao customers more mainstream at present, because of its strong directivity, high conversion rate, the establishment and maintenance difficulty is relatively simple and easy, so many webmaster friends of all ages. But many webmaster do single page just blindly do website optimization and promotion of Shanghai dragon while ignoring the user experience, even though there may be thousands of IP every day, but really into profits only a few single. This situation there are two reasons: the first one is your "positioning is not clear, the content is too complicated, in the customer can not find what you want to see. The second is the optimization of the key words are too biased in the long term, so click people just to find some basic information and evaluation, such as: "how to" hand soap wash such words, the customer is in basic in order to understand the "soap" of this product, rather than looking to buy channels, this will only make us do Wangzhuan do a thankless task. In doing so, Taobao customers, first is to improve the conversion rate, because the conversion rate can be said to be a basic guarantee of improving the profit. Here is my personal guest experience built Taobao, hope to share here to help
a site selection, because only the search volume has certain words to do rankings, in order to improve the site traffic, and increase income. So this is necessary, do not think that some goods most probably it did not actually happen, consumers will search this word or the word, you are not them, the idea cannot guess consumers, so to use the tools for screening. Here comes with "love Shanghai love Shanghai index, is not recommended to use other keywords webmaster tools, mining tools, because there will be other tools index error, for example.
search volume index view keywords love ShanghaiIs the number of searches for the most important keywords
single page is usually made of Taobao brand promotion or set off a specific product (the former), so in the early stages of the site is to select the appropriate target. I believe that many Taobao customers to choose when the most attention is the Commission, the competition of product and product quality, so how do we choose? It is actually very simple, in the first Taobao League hope to choose their own promotion or product classification is good at promotion, here recommended "skin care Salon", "Taobao" and other female products thus, these products are generally relatively high commission, and as for the female market, women’s online shopping impulse is relatively high, also attracted publicity. Here is a skill, we in the "Taobao customers to promote the" select "shop promotion", the promotion of the amount provided by the Commission and the Ali Mama screening can easily find suitable promotion business. But through the above method, we selected businesses should be quite different, so we have to carry out further selection in the second step of the time.