Costa cake comes out top

first_imgCosta Coffee has won the Best Quality Cake 2008 accolade at the Quality Food Awards for its Raspberry and Almond Bake.The Bake, which was shortlisted against Asda’s Extra Special Chocolate Cake and Asda’s Extra Special Victoria Sponge, was described by judges as an “excellent, moist cake with a great raspberry hit”. It is also the first time that coffee shops have been able to enter the awards. The product, developed by Cakehead, based in Stamford, was launched in April 2007 and is one of the coffee chain’s best-selling lines. Costa category brand manager Kate Cosgrove said the award highlighted the company’s commitment to ensure it offers its customers a high-quality food range.On the same day as the awards (27 November), Costa has also come out on top in a consumer survey, which named it as the brand they felt had done the most to tackle social and environmental issues. The survey of 1,000 ‘concerned consumers’ was featured in The Times.Giles Gibbons, founder and CEO, Good Business, said: “With over 75% of concerned consumers saying they have a higher opinion of companies that continue to spend money on social and environmental activities, even when economic conditions are difficult, this position is likely to help Costa survive the mounting pressures on the sector.”last_img read more

Puratos appoints Knight as senior product manager

first_imgIngredients supplier Puratos has named Philippa Knight as senior product manager to drive product and category development.Knight has 12 years’ experience in the foodservice and food manufacturing industries at companies including Bidfood and Synergy Flavours.She joins Puratos from New York Bakery, where she led marketing to the foodservice channel for around three years. During her time there she relaunched the New York Bakery brand in foodservice, opened the first New York Bakery bagel outlets and launched innovative bread bun products into foodservice.“I’m looking forward to working with our R&D team to bring exciting new products to the market,” said Knight.“Puratos has become synonymous with innovation for our customers and I’m excited to build on that even further in the months ahead by tapping into Puratos’ technological expertise, customer insights and creativity.”The business recently appointed Vera Malhotra as marketing director.last_img read more